Made with Manuka. Delicious for humans. Brilliant for bees.

Our new brand is brought to you by the botanicals and the bees

There is a distinct buzz at the Ecology & Co distillery. After months of late nights, creative head scratching, and welcoming an army of new worker bees into the fold, we have reimagined the brand and created a new range of products inspired by our native Manuka honey, blended botanicals and a spirit of abundance.

Coming to New Zealand in June 2026 before heading to markets around the world, we cannot wait to share the new collection with you and your taste buds.

Drinks that taste good and do good

While big flavour was a non-negotiable for our new products, so was protecting the pollinators who make them possible. Bees are extraordinarily amazing. They have a mind-blowing relationship with the manuka flower which only blooms for two to six weeks of the year and makes its pollen sweeter when it hears the vibration of the bee’s approach. Bees also pollinate the abundant botanicals in our drinks. So they are fundamental to our bold, naturally sweetened flavours.

Bigger than that, bees pollinate one in every three bites of food we eat. Humans rely on them for life and Ecology & Co simply wouldn’t exist without them.

Sip. Collaborate. Pollinate.

So we went in search of a partner with the passion, intel and ability help us give back to these awesome little creatures who make our ingredients possible.

Introducing The World Bee Project.

Founded in 2014, The World Bee Project is the first independent initiative in the world that uses AI and advanced technologies to address pollinator and biodiversity loss and the climate crisis. Their projects across the world seek to find dynamic long-term solutions to the big challenges of bee and biodiversity decline, climate change and food insecurity for the benefit of nature and people.

In founder, Sabiha Malik and her team we have found our partner.

More about The World Bee Project

Every sip you take makes a difference. That’s the power of the hive.

On World Bee Day, 20 May 2026 we made it official.

1% of every Ecology & Co sale globally will go directly to The World Bee Project to fund their work to protect pollinators, people and the planet. So you should be buzzing about your choice each time you purchase a can or bottle of Ecology & Co.

Shop the current stock – last chance to sip

“In its modest efforts to support the sustainable, long-term well-being of life on Earth, The World Bee Project seeks nature and people-based solutions to address pollinator and biodiversity loss and the climate crisis. Our partnership with Ecology & Co will help to fund our work starting with our three-year social impact and environmental projects in India”

Sabiha Malik, Founder, The World Bee Project CIC

Find out where to buy the all new range and benefit the bees in your region

New Zealand

Landing June 2026 on our website and in Woolworths stores

UK and Europe

Coming soon

North America

Coming soon

Asia

Coming soon

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